News and Insight

The latest Right Formula news and opinion on the pressing issues across the Sport and Entertainment industry.

YES I HAVE WATCHED DRIVE TO SURVIVE, BUT WHAT’S NEXT?
There isn’t a day that goes by that a motorsport journalist, broadcaster, creator or influencer...
Right Formula Appoints Award-Winning Sustainability Expert
Right Formula, the leading sports and entertainment marketing consultancy, has appointed...
Right Formula announces new Advisory Board
Right Formula has brought together some of the industry’s most influential figures to...
TECNO appoints Right Formula for their football partnerships
Right Formula is delighted to announce a strategic marketing partnership with global...
Insight: Brand adaptation that drives results
It has often been said that changing the way a brand is perceived is one of the toughest...
UEFA Europa League: Right Formula and Kia return for 2020/21 (Clone)
After a shorter turnaround than usual, the UEFA Europa League has returned with 48 teams...
Gallery: Right Formula staff take part in ‘Doorstep Challenge’
It’s been a tough three months, but there is finally light at the end of the tunnel.
The Winning Formula Podcast debuts with former Athletics Champion Paula Radcliffe
Right Formula’s new podcast, The Winning Formula, has today launched with its debut...
Right Formula launches new podcast titled: The Winning Formula
Right Formula is pleased to announce the launch of an exciting new podcast that will...
News: Right Formula acquires Marketing Minds
Award-winning global sports and entertainment consultancy Right Formula has begun the new...